TechTrade Live Channel Forum 2017

Delivering on the Cloud

In one day TechTrade Live will open your business to new channel partnerships, stimulate the ones you have already and create the groundwork for new opportunities.

This focused channel event brings together some of the most influential companies and people in the channel over one day, underlining the unique value face-to-face events offer.

Delivering on the cloud is this year’s event theme. With SaaS and cloud-based business application services revenue is expected to grow from $13.5bn in 2011 to $32.8bn by the end of 2017, our brand new Channel Forum is a peer-to-peer learning and education conference running over the morning of the show.

According to a 451 research study, cloud enabling technologies such as cloud automation and management tools will grow at 28% per year.’’

Featuring keynote sessions on topics such as solutions selling in new ecosystems, CIO interviews, panel discussions Q&As and MSP case study-style interviews, the new Channel Forum at this year’s TechTrade Live provides a valuable focal point for visitors and exhibitors alike, on some of the most fundamental changes, challenges and opportunities the channel has ever faced.

The Channel Forum is proudly sponsored by Equinix, Channel Manager Kevin O’Connor commented ”as Equinix launches its global channel programme to the Irish partner community, we are delighted to Headline sponsor the inaugural year of the Channel Forum @ TechTrade Live 2017. At Equinix we view our partners and the channel route to market as key to continuing to drive our growth and expansion and TechTrade Live gives us a unique opportunity to interact with the most influential companies and individuals in the Irish partner community”.

Oct 19th : Leopardstown Pavilion, Dublin

9:00 AM
  • Show & registration opens, continental breakfast available for Channel Forum delegates.
9:30 AM
  • Introduction from our Moderator, Billy Huggard, Publisher TechTrade magazine.
9:40 AM

Every cloud…

  • Billy MacInnes, Contributing Editor TechTrade magazine
  • The channel has faced existential threats to its existence for most of its history.
  • Cloud is the latest technology trend casting a dark shadow over the channel’s future. But despite the initial gloomy predictions, people are discovering that channel partners still have a role to play in delivering on the cloud.
  • What are the threats and opportunities for channel businesses?
  • How can they preserve, entrench and strengthen engagement with customers through cloud?
  • What is the best way to sell it to customers? Is white label cloud a viable option?
  • What impact will cloud have on vendor relationships?
9:55 AM

Solution selling in new ecosystems<

  • David Fearne, Technical Director UK&I, Arrow ECS
  • is responsible for developing and maintaining Arrow’s technical presence in the channel, as well as the implementation of technical strategies. David is also the lead for Arrow ECS EMEA IoT business in the UK and Benelux. In his previous position as Global Head of Cloud Integration he played a key role in the development of Arrow’s global cloud strategy, ArrowSphere, through the development of custom tooling designed to greatly simplify the cloud and channel experience for MSPs.
  • Prior to this, David led EMEA API development for some of the biggest vendors in the world including VMware, SAP and IBM – helping them to develop their cloud offerings for the channel. David started his career at Arrow working as Technical Development Manager for the IBM business, where he was responsible for IBM’s technical approach, solutions and architecture across Hardware, Software and Cloud. Holding 34 certifications in all IBM disciplines, he is only one of a handful of people in the world to achieve the IBM cloud architect status.
10:10 AM

Transformation by example

  • Moderator Billy Huggard interviews an MSP to discover how their business has evolved.
  • James Finglas, MD, MJ Flood Technology
  • and his team set about carving out a niche for the company that would tap into its own in-depth understanding of cloud and deliver exceptional customer value in an increasingly commoditised ICT market. Its best practice approach to cloud services delivery has generated real business success, to the point that global multi-national organisations have contracted its expertise to act as their ‘virtual’ provider of cloud technology services and technical support to their clients.
10:25 AM

CIO Interview – Meeting IT buyers expectations

  • Paul Hearns, Associate Publisher TechPro interviews a CIO for their perspective.
  • David Cadenhead, Director of Information Technology, CityJet 
  • An experienced CIO who has successfully delivered systems transformations in the software development, airline technology and systems consultancy industries. David’s primary focus Is directing and implementing an information technology strategy that not only supports core organisational strategy, but creates new opportunities for the business. Awarded CIO of the Year at the Tech Excellence Awards 2017.
10.40 AM
  • Q&A followed by

Vendor Showcase breakout sessions on the main show floors

  • Featuring tailored demos and more one-to-one access across each of the four key cloud environments – software, apps & development, storage and security.

Organised by Ireland’s Tech Media Leader

**lineup subject to change**